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What is a Responsive Real Estate IDX Website?

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So, here is a great question – what is a responsive real estate website?
And, why is it important for Realtors ?

A “responsive website” means that your real estate website works and looks great on all devices – from phones, to tablets to desktops – and mobile devices are – or are becoming – the most popular.

In early 2015, Google started sending out messages to website owners telling them that their websites are being penalized in SEO rankings if they don’t work correctly on mobile devices. So how do we deal with this?

The original approach was to create a mobile “app”. But of course that’s very costly – this requires a specific application for all mobile devices.
And, the app needs to tie-in with the main website – all very costly and possibly confusing.

The answer for Realtors has come as “responsive design”.

Responsive design means you one single website – no “apps”
A responsive real estate website looks great everywhere; from large wide screens on a desktop down to tablets, and even your smallest iPhone and smartphones

When your real estate website is responsive it means all your target markets can use it. And Google loves it too.

A responsive real estate website design is one where the layout and content is fluid – they adjust dynamically to fit the screen size.

Responsive IDX Plugin

For a real estate website, both the website design AND the IDX content need to be responsive.

If you have an unresponsive IDX plugin solution inside your responsive real estate website, it’s going to create problems!
Although your website may look great on different screen sizes, the property information will not adjust – it will be cut off — or is too big — or too small to be of any use.

This is a bad combination – and a sure way to lose clients who are looking for easy-to-use services.

When you have a responsive IDX widget plugin in your responsive real estate website,
your website and content present perfectly on all devices.

In addition,

  • it’s easy to manage
  • it’s much more cost effective
  • its giving you a high degree of future proofing
  • it’s fabulous for SEO
  • and it’s great for lead capture too

If you are looking for a responsive real estate website with responsive IDX plugin – then contact us today!

Responsive Real Estate Website Themes

See our Responsive Themes »

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Responsive Real Estate Websites Resources

  • What is a responsive website – And why does it matter?
  • 3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy – If SEO (search engine optimization) is a major factor for you, then learn why having a responsive real estate website is the best choice for your mobile SEO strategy.
  • 5 tips for capturing clients who research you online – Your website is the face of your business so make sure you have the most optimal online tool working for you – a powerful real estate responsive website.
  • 6 Undeniable Reasons Why Your Website Should Be Responsive –  Why catering to the growing number of mobile device users with a responsive website is key to your business.
  • Online Traffic Now Comes From Mobile – Over 74% of buyers are online searching with mobile devices.

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